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001 ocn226213153
003 OCoLC
005 20240717141710.0
008 080418s2009 caua b 001 0 eng
010 _a 2008017854
020 _a9781412956857
020 _a1412956854
024 3 _a9781412956857
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035 _a(OCoLC)226213153
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050 0 0 _aP94
_b.P55
100 1 _aPlaisance, Patrick Lee.
245 1 0 _aMedia ethics :
_bkey principles for responsible practice /
_cPatrick Lee Plaisance.
260 _aLos Angeles :
_bSAGE,
_c�2009.
300 _axx, 255 p:
_bill ;
_c23 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and index.
505 0 _aEthics theory: an overview -- Ethics theory: application to media -- Transparency -- Justice -- Harm -- Autonomy -- Privacy -- Community -- Conclusion.
520 1 _a"Making ethics accessible and applicable to media practice, Media Ethics: Key Principles for Responsible Practice explains key ethical principles and their application in print and broadcast journalism, public relations, advertising, and media-based marketing. Unlike application-oriented case books, this text sets forth the philosophical underpinnings of key principles and explains how each should guide responsible media behavior. It avoids moralizing and instead emphasizes the deliberative nature of ethics, inviting students to grapple with ethical dilemmas on their own and presenting ethical theory in a way designed to enrich classroom discussion. Author Patrick Lee Plaisance synthesizes classical and contemporary ethics in an accessible way to help students ask the tight questions and develop their critical reasoning skills, both as media consumers and media professionals of the future." "Media Ethics: Key Principles for Responsible Practice is ideal for use as a core text in courses such as Media Ethics, Critical Perspectives on Media, Media Studies, Journalism Ethics, and Communication Ethics in departments of journalism, mass communication, media studies, communication studies, and public communication."--Jacket.
650 0 _aMass media
_xMoral and ethical aspects.
758 _ihas work:
_aMedia ethics (Text)
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948 _hNO HOLDINGS IN GHUCC - 202 OTHER HOLDINGS
999 _c1196
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